​In our efforts to reach out to spread awareness on healthcare Marketing Department at Shifa International Hospital conducted a two day Breast Cancer awareness campaign at The Centaurus Mall, Islamabad.

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The aim was to aware people about mammography procedure, its benefits and state of the art 3-D Hologic Mammogram available at Shifa International Hospital for early detection of any Breast Abnormality.

Thousands of visitors at the mall visited the breast cancer awareness stall of Shifa International Hospital installed at the main atrium. Visitors were given brief information about breast cancer, its symptoms and how tests such as mammography can be a crucial factor in fighting this diseases. Over 10,000 Info Packs were distributed which contained a Breast Self Examination guide, Mammography Procedure Booklet and a 30 % and 50 % discount coupon.


Various activities were also organized to engage people including pledge wall, art exhibitions and many more.   The activity was highly appreciated by public and they demanded more activities with the similar purpose be arranged in future as well.